#1 Mike Francesa Mocks Michael Kay's ratings failures; B&C #2. Joe & Evan? Meh. | Bob's Blitz

#1 Mike Francesa Mocks Michael Kay's ratings failures; B&C #2. Joe & Evan? Meh.


Neil Best compiled the overall ratings for local sports talk radio:

The station [WFAN] ranked first from 3-7 p.m. in the period covering Sept. 12-Dec. 4, averaging 7.2 percent of the listening audience in the key demographic of men ages 25-54. It was the fifth time in the past six quarters (not counting summers) that Mike Francesa has finished first.

...

"That was a very, very transitional time for the station and a lot of people obviously were not only rooting against me but also waiting to see what the reaction was going to be and the numbers were going to be," he said. "I'm very, very proud of what I've accomplished the last six years."

ESPN New York's Michael Kay finished seventh in the fall with a 4.3 share, his best rating to date and the highest ranking for a show in the station's history.

But Francesa was unimpressed. "If that's the dent, good luck to him," he said. "Maybe I'll be able to find him in about another 50 years at this rate."

In morning drive time, Boomer Esiason and Craig Carton finished tied for second from 6-10 a.m. with WSKQ at a 6.6, behind No. 1 Z100 with an 8.3. It was the WFAN morning show's highest rank in three years.

ESPN's national morning show featuring Mike Greenberg and Mike Golic ranked 11th at 3.3, half of WFAN's figure.

WFAN was fourth with a 5.3 share from 10 a.m.-3 p.m., a period that covers both Joe Benigno and Evan Roberts and the first two hours of Francesa's show. ESPN ranked 15th during those hours at 2.4.


Newsday reported Francesa worked Black Friday and the station gave away cash to help win the tight afternoon race.

Looking at overall station ratings over the past 2 months WFAN finished December with a 3.5 Arbitron rating, up from 3.4 in November. Cume edged up from 1,792,400 to 1,799,7000. WEPN dropped from 2.1 to 1.9 with November's 1,312,700 cume also dropping in December, to 1,230,400.

**Update -- Mike Francesa is not New York's #1.

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