In a June 16 article, Vanity Fair's Sarah Ellison reported that NBC CEO Steve Burke said in 2011 that Trump should run for president and would continue to star in "The Apprentice" if he were elected.
When he was considering a run for president, in 2011, he had a conversation with Steve Burke, the chief executive of NBCUniversal, who was interested in green-lighting a new season of The Apprentice. Trump could pursue one option or the other, it seemed, but not both. During their conversation, Trump told Burke that he would reconsider his candidacy, but he wanted to hear it from him directly.
“If you don’t want me to do this, then I need you to ask me,” Trump told the executive, according to one person familiar with the conversation. Burke eventually went to Trump’s office and conceded that he did not want his star to attempt a bid for the White House.
But another person with knowledge of the situation noted that the two men had a subsequent conversation in which they broached a compromise, albeit one that seems more like a Trumpian fever dream than a network-TV reality. It outlined, presumably fantastically, that Trump should run for president; and on the off chance that he won, he would continue to star in The Apprentice from within the White House. (Burke did not respond to a request for comment. Hope Hicks did not respond to my request for comment on this particular matter and instead noted that Trump is focused on making America great again.)
Cabinet positions could be won and lost. Picture Chris Christie trying to sell cupcakes to China.
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