$1 Yankee tickets for tonight's game only part of the reason Tickemaster may unseat StubHub as MLB reseller

The NY Post reports that Tickemaster may give StubHub a run for its MLB money when the current deal between the latter and MLB Advanced Media runs out. John Crudele reports that the NY Yankees and the LA Angels are the teams the most annoyed with the current system and $1 dollar seats for tonight's Yankees game are not helping.

The Yankees have been pressuring StubHub to place a minimum price at which people can resell the tickets, but that request is being denied. Even if the Yankees got what they wanted, there is still no way of preventing ticket holders from going onto StubHub on their own — or another site like Craigslist — and dumping their ducats at rock-bottom prices.

The Yankees have threatened to start their own official resale site, but sources say they couldn’t go it alone. And MLB probably doesn’t have enough time to develop a private site for all the teams.

So it’s likely going to be Ticketmaster or StubHub again, with teams being given some flexibility.

What will likely happen is this: MLB will sign with either StubHub or Ticketmaster and then let teams opt out. If StubHub wins a contract renewal, for instance, the Yankees could still decide to make Ticketmaster their official re-seller.

Ticketmaster, who already works with the NFL and NBA, doesn't care for price floors either, however.

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